Cristóbal is the President of the Latino Victory Project and the Latino Victory Foundation, an ambitious effort to build Latino political power so that the faces and voices of Latinos are reflected at every level of government and in the policies that drive this country forward. Founded by Eva Longoria and Henry Muñoz III, The Latino Victory Project works to ensure that the growing influence of the Latino community is brought to bear in elections by supporting candidates that reflect Latino values and by engaging in national debates that can shape and develop a narrative on Latino power.
Prior to launching the Latino Victory Project, Cristóbal spent more than five years in philanthropy serving at both the Open Society Foundations and the Ford Foundation. During that time Cristóbal led more than $60M in investments designed to increase political participation in communities that have been historically excluded from our democracy. While at the Ford Foundation, Cristóbal managed the Promoting Electoral Reform and Democratic Participation initiative, the second largest initiative within the Foundation, working to increase voter participation through voter registration and mobilization, and by removing structural barriers to political participation through litigation, advocacy and public policy reform. While at George Soros’ Open Society Foundations, Cristóbal managed the civic engagement portfolio and supported a range of strategies to inspire public participation in underrepresented communities.
Throughout his career Cristóbal has focused on building political power and advancing rights. He played a key leadership role organizing successful legislative campaigns to give undocumented students access to higher education, and fund an unprecedented $40 million in farmworker housing. He has also led voter engagement efforts, advocated on various rights issues before the United Nations Human Rights Commission and federal and state governmental bodies, and served as the youngest president in the history of the Latino Bar Association of Washington. He also co-founded and chaired the Latino Political Action Committee, the first political action committee designed to increase Latino representation among executive appointments.